The all-over face palette

Groundwork defining neutrals

We've reimagined the traditional shadow palette beyond eyes with two unique textures that multi-task to work on face, eyes, brows and lips. Strategically designed to give everyone the confidence to play, Groundwork was developed with high-performance formulas in universal shades perfect for all skin tones and any look.

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Inspired by danessa's pro artistry techniques

This go-to palette makes it easy to do makeup like a pro, using creams to line, shape & define, & powder to lock in shape & definition.

About Our Products

Formulated for creative, multi-functional use

Formulated for creative, multi-functional use

multi-functional

Made for beginners and pros alike

Made for beginners and pros alike

For beginners & pros

All of our makeup is cruelty-free

All of our makeup is cruelty-free

Cruelty-free

danessa

danessa

Meet Danessa

Self-Taught. Makeup Artist. Photographer. Entrepreneur. Founder. Mother. Black woman.

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